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Advert:

Location: London (Hybrid Working)
Reports to: Senior Digital Strategy & Content Manager
Contract Type: Full-Time

At Hain, we’re on a mission to build purpose-driven brands that make healthier living more attainable — empowering our people, engaging our partners, and living our values every day.

We proudly operate across five core categories — Snacks, Baby/Kids, Beverages, Meal Prep, and Personal Care — in five key geographies: the UK, Ireland, Western Europe, USA, and Canada.

Our portfolio includes over 11 market-leading brands, such as Hartley’s, Ella’s Kitchen, Linda McCartney’s, New Covent Garden, Yorkshire Provender, Cully & Sully, Natumi, Joya, Lima, Sun-Pat, Frank Cooper’s, Robertson’s, and Clarks.

Having established ourselves as leaders in our categories, we’re now entering an exciting new phase — investing in brand-building and digital capabilities to accelerate top-line growth. To help drive this journey, we’re looking for a Paid Media Manager to join our dynamic team.

The Role

As Paid Media Manager, you’ll play a key role in planning, managing, and optimising digital marketing campaigns across our portfolio of brands.

You’ll be a self-starter who’s passionate about performance marketing — spotting new opportunities, leveraging data, and driving ROI through innovative, results-oriented paid media strategies.

Key Responsibilities

Campaign Planning & Implementation (20%)

  • Plan, implement, and manage digital marketing campaigns across key social media platforms.

  • Develop targeted strategies to reach and engage key audiences.

  • Monitor and adjust campaigns in real-time to maximise performance.

Creative & Content Optimisation (5%)

  • Partner with internal teams and agencies to develop high-performing ad creatives.

  • Ensure content aligns with platform best practices.

  • Provide creative performance insights and recommend improvements.

Media Buying & Execution (40%)

  • Manage paid media campaigns directly via platforms such as Meta and TikTok, or through agencies.

  • Conduct A/B testing and other optimisation methods to enhance campaign performance.

  • Allocate and manage budgets efficiently to deliver best-in-class ROI.

Performance Analysis & Reporting (10%)

  • Track and analyse campaign performance data.

  • Deliver actionable insights and comprehensive reports to stakeholders.

  • Use data to inform and refine future campaign strategies.

Cross-Functional Collaboration (20%)

  • Align paid media strategies with brand objectives and broader marketing plans.

  • Work closely with Communications Teams to ensure consistent messaging and goals.

  • Collaborate across teams to ensure digital activity supports overall business priorities.

Trend Identification & Innovation (5%)

  • Stay ahead of digital and social media trends.

  • Identify new growth opportunities and emerging platforms.

  • Develop test-and-learn programs to drive innovation across our brands.

About You

  • 2+ years of experience in digital or performance marketing, ideally in a B2C environment.

  • Strong understanding of paid media channels — especially Meta Business Manager and Google Ads Manager.

  • Proven ability to manage multiple campaigns and projects simultaneously.

  • Analytical thinker with a data-driven, strategic mindset.

  • Proactive, organised, and hands-on — with a passion for continuous learning.

  • Excellent communicator and team player who thrives in a collaborative environment.

What we can offer you

  • Competitive salary / rate of pay
  • Hybrid Working Option
  • 25 days annual leave, plus 8 Bank Holiday
  • Option to purchase additional annual leave
  • A day off work to support our charity partners
  • Flexible working options
  • Pension
  • Medical benefit
  • And access to a HUB that offers many discounts from a range of suppliers and retailers

Why Join Us?

This is a fantastic opportunity to help shape the digital future of some of the UK’s most loved purpose-driven brands. You’ll join a passionate, collaborative team driving meaningful change — with the freedom to innovate, experiment, and make a tangible impact.

Be part of something bigger - join Hain and help us make healthier living more attainable for everyone.